Kraves Juice
Kraves Juice
Kraves Juice

This was concept work that never made it to the shelf but instead went straight to my archive. Initiated during the first days of the health drink craze, the basic idea was to project a healthy message along the lines of “what you bring from the outside is what you’ll get inside”, while echoing the African heritage of the unique recipe.

Creative Director: Lio Spiegler
3D: Juice

Kraves Juice

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